Big Brother Naija Season 10 winner, Imisi Ayanwale, has officially received her ₦150m worth of prizes, including ₦80m cash and a brand-new SUV from Innoson Motors.
The presentation ceremony, held on Tuesday at Ilupeju, Lagos, saw representatives of Innoson Motors hand over the car keys to the reality TV star, marking the formal conclusion of her victory journey.
Imisi emerged as the winner of BBNaija Season 10 on Sunday, October 5, after polling 42.8 percent of total votes to beat fellow finalists Dede, Koyin, and Sultana.
Her total prize package, valued at ₦150m, includes the ₦80m cash reward, the Innoson SUV, and other sponsored benefits from the show’s partners.
Imisi’s win places her among the select group of female champions of the reality show, joining Mercy Eke, Phyna, and Ilebaye in the exclusive list of women who have claimed the BBNaija crown.
The Oyo-born winner, who became a fan favourite for her unique personality and emotional intelligence throughout the season, was visibly elated as she received the keys to her new SUV.
Fans and celebrities have continued to flood social media with congratulatory messages, praising her authenticity and resilience in the house. Nigerian celebrities, including media personalities and former housemates, hailed her as a symbol of grace and focus in a season marked by intense competition and drama.
Entertainment analysts have also described her victory as a defining moment for female representation in the show, noting that Imisi’s composed and genuine approach resonated with viewers across demographics.
With the massive prize and public goodwill behind her, observers say Imisi is now well positioned to leverage her platform for major brand endorsements and career opportunities in entertainment and media.
